How an Estate Agent Effectively Markets Your House for Sale

• 1. Professional Photographs

  We kickstart the marketing process by capturing your property's best features through high-quality professional photographs. These images serve as the first impression for potential buyers and significantly impact their decision to explore further. We understand the importance of images and have an in-house team of skilled photographers. We also capture drone images and videos to give your property marketing an extra push.

   

• 2. Brochures

  Property brochures remain a crucial part of our marketing strategy. Our professionally designed brochures feature photographs, detailed floor plans, and comprehensive descriptions of your property, giving buyers all the information they need to take the next step.

   

• 3. Online Virtual Tours

  With our website's Matterport technology, potential buyers can take immersive 3D virtual tours of your property, exploring every corner from the comfort of their homes. This means that your property will benefit from additional viewings further to the traditional process of in-person tours.

   

• 4. iPacks

  Our exclusive i-PACKS consolidate essential property details into a comprehensive document, from land registry titles and leasehold specifics to warranties, guarantees, and local area insights. This streamlines the conveyancing process as all necessary documents are gathered into one place prior to enquiries being raised.

   

• 5. Property Matching Emails

  Once you’ve approved your photographs, property listing brochure, and virtual 3D tour, our next step involves targeted marketing through property matching. We send email alerts to buyers whose search criteria match the particulars of your property, ensuring that interested buyers receive personalised notifications. Further to this, our monthly email newsletters keep potential buyers informed about the latest properties on the market. You might spot your home on one of these emails. These newsletters help create interest and further awareness for your property among active buyers. With these tactics, you can be sure that your property reaches the right audience.

   

• 6. KentLife Magazine Advertising

  Traditional advertising still holds significant value. Through our collaboration with KentLife magazine, we feature a selection of Miles & Barr exclusive properties in print every month, reaching a wide audience with an appreciation for the local area and the properties within it.

   

• 7. Social Media

  Leveraging the power of social media, we promote properties on platforms like Facebook, Instagram, and Twitter. Our engaging posts, eye-catching images, and direct interactions help generate interest and attract a vast online audience. We have a proven success rate

   

• 8. Property Portals

  In today's digital age, online property portals are essential for reaching a wide audience. We list your property on the three most popular platforms; Rightmove, Zoopla, and OnTheMarket, showcasing it with professional images and detailed descriptions. This ensures maximum exposure for your home, as these platforms are visited daily by thousands of property seekers.

   

• 9. Window Cards

  We have a prominent position in all the towns that we sell homes in. We proudly catch the eye of passer-bys by showcasing homes in our windows.

   

• 10. Call Outs

  We regularly call through our database of registered buyers to pro-actively match them to suitable new properties. This ensures that your property reaches as many potential buyers as possible to give you the best chance of a swift sale.

   

At Miles & Barr, we take a multi-dimensional approach to marketing your property, ensuring we have covered all bases to get your property in front of the right buyers.

Call or visit your local Miles & Barr Branch to learn more about our effective marketing tools. Find your nearest team of experts here.